BrightGene

Stay human.
Let systems handle the rest.

BrightGene helps small service businesses organize client information, follow-ups, and workflows, so nothing falls through the cracks. Based in Sioux Falls and serving the surrounding region.

Systems that work for the whole team, not just the person who built them.

Why BrightGene Exists

BrightGene was founded to help small businesses bring clarity and structure to the systems they rely on every day. Many service businesses grow quickly over the years, but their client data, workflows, and technology don’t always grow with them. Information gets scattered across spreadsheets, legacy software, paper files, and disconnected tools.

BrightGene helps solve that problem by organizing client data, cleaning up CRM systems, and implementing modern platforms like HubSpot in ways that are simple, practical, and easy for teams to use. The goal isn’t to add more technology. It’s to make the systems businesses already rely on actually work for them.

The BrightGene Approach

BrightGene focuses on practical improvements that immediately make operations easier for business owners and their teams.

Every project starts by understanding how a business currently tracks clients, manages information, and handles follow-ups or service tasks. From there, BrightGene helps organize and standardize the data, clean up outdated records, and build simple workflows that give teams better visibility into their client relationships.

The result is a system where client information is easier to access, tasks are clearer, and the entire team can see what needs attention without relying on memory, sticky notes, or scattered files.

Why Clients Work With BrightGene

BrightGene works closely with small and mid-sized service businesses that want better organization without the complexity of large consulting firms or enterprise software projects.

Clients appreciate a hands-on, practical approach that focuses on real operational improvements rather than buzzwords or complicated technology. BrightGene’s goal is to make systems easier to use, easier to maintain, and valuable to the entire team, not just the person who originally set them up.

By bringing structure to client data and workflows, businesses gain clearer visibility into their relationships, improve internal coordination, and create systems that support long-term growth.

Four simple steps, start to finish.

Step 1

Free 20-minute call

We talk about how you keep track of customers and follow-ups today.

Step 2

Your follow-up plan

Within a couple of days, you get a simple one-page plan showing where follow-ups are slipping and what I’d fix first.

Step 3

Setup

If you'd like help, I set up an organized system that fits how your team already works, usually in 2 to 3 weeks.

Step 4

Ongoing support

Monthly check-ins keep everything running, so nothing slips through the cracks.

Straightforward, not one-size-fits-all.

Every business's data is different, so pricing starts with a conversation, not a price sheet.

What to expect

  • Free 20-minute call to understand your business and how you track customers today
  • A simple one-page follow-up plan, then a clear proposal built around your team’s size and the condition of your data
  • Clear, upfront pricing before any work begins, with no surprises
  • Optional monthly support to keep everything running

Work with a nonprofit?

See how I help Sioux Falls nonprofits keep track of donors, volunteers, and follow-up.

See how I help nonprofits

Ready to stop letting things slip through the cracks?

Get your free follow-up plan

Book a free 20-minute call. I’ll learn how you track clients today, then send you a simple one-page plan for keeping follow-ups from slipping.

Or just say hello. Questions are welcome too!